FROM DAY ONE WITH TRUST
TRANSITION SUPPORT for senior leaders
You were hired for what you know. You will be judged on how fast your new team trusts you. This program will help you build that foundation from your first conversation and save you the time of rebuilding it from avoidable mistakes.
From Day One With Trust is executive onboarding coaching from With Trust in Amsterdam, for senior leaders joining a new organization or stepping up inside one. It starts one month before day one and runs through your first 90 days.
You get coaching sessions, an assessment of how your conversations land, and a plan for earning the trust of the people you now depend on. Depending on the level you choose, it also includes facilitated sessions with your team to align, assess, and build trust as a team.
Senior leaders do not derail on competence
27-46%
of executive transitions are judged failures or disappointments two years in. 68% of those failures come down to politics, culture, and people.
McKinsey, Successfully transitioning to new leadership roles, 2018.
What decides your transition is how fast the people around you trust you. Most onboarding spends those first weeks on systems access, org charts, strategy decks, and a welcome lunch. None of it tells your new team whether you are safe to follow.
Four things your new team is deciding about you
In your first weeks your team is reading you for four things. You were hired for one of them. The other three are earned in a room full of people who did not choose you, and if you leave them to chance, that is where a transition quietly comes apart.
Care
They believe you have their interests in mind, and not only the mandate you were hired to deliver.
Consistency
You are reliable in how you behave, and you do what you said you would do.
Competence
They watch you make good calls on their problems, and not the ones from your last company.
Connection
They know what you are about, and they feel seen and understood by you.
How the program runs
It starts one month before Day One and runs through your first 90 days.
A C-IQ Catalyst™ read on how you come across, and a plan to build trust across all four Cs before you walk in.
We work on what is actually happening in the room, where trust is forming or stalling, and adjust your plan every week.
You measure what changed, bring proof to your own leader, and leave with your next 90 days already planned.
What is different at day 90
Your new team knows how you work by week three, and not by month six.
You are connected to the people you depend on, so decisions move instead of stalling.
Your team brings you the problems early, while they are still small.
People feel safe disagreeing with you and saying what they actually think.
You have measured your impact on trust, and you have a plan to keep strengthening the Trust Bridge with your team and colleagues.
Who this is for
Leaders, for themselves
You have signed and you start soon. You want a partner with no stake in the politics you are walking into.
Think out loud, build your game plan, and know exactly how you will earn this team before anyone has formed an opinion of you.
HR
You ran a months-long search that cost a fee, and supporting the transition does not fit into your packed agenda.
Only 32% of leaders say their organization supports new leaders well. This is the part that protects the hire.
Founders and GMs
You hired someone senior to take something off your plate. Your onboarding is minimal.
You can’t afford to lose time starting the search again, and you can’t be the only one to coach them through it.
Your investment
Three levels, one program. Ideally, you’ll start one month before you begin, but we’ll customize it based on your specific needs.
| Leader€1,550 | RecommendedLeader + team€3,775 | Whole team€5,600 | |
|---|---|---|---|
| Coaching sessions, before and after day one | 6 | 7 | 8 |
| C-IQ Catalyst™ report: shows how your conversation habits build or reduce trust | |||
| New Leader Alignment team session to build connection and align on expectations | |||
| TRUST Catalyst 360™: manager, colleagues and team rate you on 5 trust behaviors | |||
| TRUST Catalyst Team™ report and team session to assess and improve your team’s trust levels |
Most leaders start with Leader + team, because trust is built with the team.
Who you are working with
Ty Jernstedt is the founder of With Trust. He led onboarding at Nike, Zalando and Converse, so he has seen from the inside what a company does and does not do for a leader in their first weeks, and where the good intentions run out.
He has 32 years of experience across the US, Japan, Australia, Hong Kong, Germany and the Netherlands, where he is now based. He brings his insights and his desire to see his clients succeed in their transition with trust.
Certified Professional Co-Active Coach, 2005
Certified Team Performance Coach, 2018
Conversational Intelligence certified, 2025
Questions
-
Executive onboarding coaching is one-to-one support for a senior leader entering a new role, focused on the relationships and decisions of the first 90 days. It differs from general executive coaching because it is time-bound, starts before the leader's first day, and includes work with the team they are inheriting.
-
Before the first day. The month between signing and starting is the only period a new leader has time to think, and it is when a stakeholder plan and a conversation-style assessment can be built without meetings in the way. From Day One With Trust starts one month out and runs through the first 90 days.
-
Rarely because of skill. McKinsey found 68% of failed executive transitions come down to politics, culture and people. The pattern is cultural misreads, relationships that were never built, and conversations that land differently than intended.
-
It is a three-hour facilitated session between a new leader and the team they have joined, usually in the first two months. The team says what they need, what concerns them and what they want kept. The leader says how they work. It ends with written agreements and named owners.
-
C-IQ Catalyst maps your conversation habits and shows how they build or reduce trust.
TRUST Catalyst 360 asks your manager, colleagues and team to rate you on five trust behaviors.
TRUST Catalyst Team reports your team’s collective trust levels, blind spots and unity.
-
You can book it yourself. If your employer can fund it, Ty will help you build the case to ask.
-
From Day One With Trust runs at three levels. Leader is €1,550, Leader + team is €3,775 and Whole team is €5,600. The difference is the number of coaching sessions and how far the program goes into the team, through the New Leader Alignment session and the TRUST Catalyst assessments.
-
Yes. With Trust is based in Amsterdam and works with leaders and teams internationally. Coaching runs online. The New Leader Alignment session runs online or in person, and in-person delivery outside the Netherlands is quoted separately.
READY WHEN YOU ARE
You only join this company for the first time once
Tell me what you are walking into and we will look at it together. Thirty minutes, no charge, and no obligation to book anything after it.